American Revolution

Lord of the Flies by William Golding - 501 Words

Imagine yourself in one of the characters shoes in the novel â€Å"Lord of the flies.† You would see yourself loaded with responsibilities, major decisions, etc. â€Å"Lord of the Flies† represents a microcosm of adult society. The island can act as a democratic government, demonstrate knowledge, and each character can demonstrate an aspect of adult society. William Golding was in the Royal Navy during WWII. He creates a smaller image for what’s really happening in the world. The conch is seen as one of the major symbols of the novel. The conch can symbolize a democratic government. The conch has brought the boys together, formed their society. The conch has made their rules and regulations. In the book no one was suppose to talk unless they had the conch. Halfway through the book the conch starts losing its power. The boys split up into two different tribes. The conch symbolizes the rise and the fall of society’s rules, order, and regulation. It made peop le understand how much rules and regulations are important in a world’s society. Therefore, the conch mad the â€Å"Lord of the Flies† a smaller version of what our society is today. Piggy’s glasses symbolize knowledge. The glasses also represent society’s reliance upon technology because humans are sometimes weak. The glasses were created to make Piggy’s eyesight better than before. His life is better with the glasses because he can see, without them I don’t know what he would do. Jack slaps the glasses off of Piggy’s face, and in thatShow MoreRelatedLord Of The Flies By William Golding869 Words   |  4 PagesLord of the Flies Psychology Sometimes people wear fake personas like a cloak over their shoulders, used to hide what is really underneath. This harsh reality is witnessed in William Golding’s classic Lord of the Flies, a novel that is famous for not only its sickening plot, but also for the emotional breakdowns all of its characters experience. These issues are akin to those shown in certain real-world psychological experiments. A summary of Golding’s Lord of the Flies, combined with the evidenceRead MoreThe Lord Of The Flies By William Golding1347 Words   |  6 Pages The theme of The Lord of the Flies, by William Golding, is the reason society is flawed is because people are flawed. Although Piggy is knowledgeable, he has many flaws including his laziness and physical inabilities. Ralph is an authority seeker. He sets rules and laws, yet does little to enforce them. Ralph wants to be the ruler, without doing the work to enforce his laws. Jack is persistent. He is rude, harsh and violent in or der to get what he wants. He wants to be supreme. Piggy’s flaws areRead MoreLord Of The Flies By William Golding1123 Words   |  5 PagesIn the novel Lord of The Flies by William Golding, the characters Ralph, Piggy, and Jack represent important World War II leaders Franklin Roosevelt, Adolf Hitler, and Winston Churchill. Golding, who had served in World War II, was well aware of the savagery created, and used it to base his book on. Ralph represents Franklin Roosevelt , Jack represents Adolf Hitler, and Piggy represents Winston Churchill. Ralph being of the novel’s main protagonist is important in the outcome of the story becauseRead MoreThe Lord Of The Flies By William Golding1065 Words   |  5 PagesThe Lord of the Flies Essay The Lord of the Flies written by William Golding and published on September 17, 1954 is a story told about a group of stranded boys and their fight for survival against the wilderness and themselves. In this story many signs of symbolism are used by Golding to point out certain aspects of society that Golding thought strongly of. This story on first read may just seem to be a survival- esque piece of literature but, on a deeper look one can find Golding’s true motiveRead MoreLord of The Flies by William Golding619 Words   |  2 PagesGovernments are no different; they fight for power just like the rest of us do. They just do it on a much bigger scale. Qualities from Oligarchy, Totalitarianism, Democracy, Dictatorship, and Anarchy governments are used in several parts of Lord of The Flies that represent different characters and different situations. An Oligarchy is a small group of people having control of a country or organization. A Totalitarianism government is a form of government that permits no individual freedom and thatRead MoreThe Lord of the Flies by William Golding1306 Words   |  5 PagesIn The Lord of the Flies, William Golding creates a microcosm that appears to be a utopia after he discharged from the British Royal Navy following World War II. After an emergency landing, Golding places a diverse group of boys on the island that soon turns out to be anything but utopia. The island the boys are on turns out to be an allegorical dystopia with inadequate conditions (Bryfonski 22). The boys reject all lessons they learned from their prior British society, and they turn towards theirRead MoreLord of the Flies by William Golding932 Words   |  4 Pagesdiscussing two particular themes from a novel called Lord of the Flies by William Golding. Lord of the Flies was written in 1954 after World War II. Ruler of the Flies is a purposeful anecdote about something that many readers can’t really describe. Individuals cant choose precisely what. Its either about the inalienable underhanded of man, or mental battle, or religion, or personal inclination, or the creators emotions on war; however William Golding was in the Navy throughout World War II, or perhapsRead MoreLord Of The Flies By William Golding1383 Words   |  6 PagesAccording to Lord of the Flies is still a Blueprint for Savagery by Eleanor Learmonth and Jenny Tabakoff, the words â€Å"I’m afraid. Of us† first appeared in Golding’s novel 60 years ago. Lord of the Flies by William Golding follows a group of schoolboys trapped on an island after a plane crash during a world war. At the beginning, they celebrate as the y have total autonomy as there are no adults around. They attempt to establish a civilization but when order collapses, they go on a journey from civilizationRead MoreLord Of The Flies By William Golding Essay1475 Words   |  6 Pages Outline Introduction Short intro for Lord of the Flies Short intro on Gangs The bullying and group mentality demonstrated in gangs has resemblances to the characters in Lord of the Flies. II. Bullying/Group mentality Gangs Drugs/Loyalty B. Lord of the flies Jack kills the pig/Jack and Ralph fight III. Effects B. Lord of the flies Jack killing the pig aftermath Violence IV. Conclusion Gangs are considered a group of people that have a common link togetherRead MoreLord of the Flies, by William Golding1055 Words   |  5 Pages In William Goldings Lord of the Flies a group of English school boys crash land onto an uninhabited island somewhere in the Mid Atlantic ocean. Ralph, the protagonist and also the elected leader, tries to maintain peace and avoid any calamity on the island. However, Jack is neither willing to contribute nor listen because he is jealous of Ralph and has a sickening obsession with killing boars. Ralph has some good traits that help him maintain peace and balance for a period of time. He is charismatic

Openess and Assistance in Workplace Free Essays

What recommendations would you offer the CEO to encourage a culture of honesty, openness, and assistance? When It comes to encouraging a culture of honesty, openness, and assistance, there are several things that can be done. According to Long, the first thing that needs to be done is for the upper management to set the example (2013). You cannot expect the employees to be honest If management Is dishonest. We will write a custom essay sample on Openess and Assistance in Workplace or any similar topic only for you Order Now Management needs to promote open and honest communication between them and the employees. If an employee has a problem with their supervisor, there has to be a way for them to deal with the situation without fear. Also, If there Is not open communication, If someone knows about something dishonest going on, they are less likely to report It. Management needs to communicate the Importance of addressing mistakes as soon as they are realized (Long, 2013). It does not matter who made the mistake, it needs to be corrected as soon as possible. Everyone makes mistakes. It is part of being human. But if a mistake is not corrected it can be detrimental to the company. Next, when someone displays any negative or unethical behavior, it must be dealt with immediately (Long, 2013). If negativity or unethical behavior is not nipped in the bud, t can spread throughout the company. It will breed more and more negativity and unethical behavior. If it is dealt with swiftly and Justly, it will keep others from trying to get away with it as well. The last thing that you could do to promote a culture of honesty, openness, and assistance is to recognize those who show honest behavior (Long, 2013). This recognition could be as simple as extra vacation days or a pay raise. If a person is honest and works for years at the same company and is never recognized for their work, they will burn out and begin to resent the company. That is when most of the fraud ends up happening, especially in small companies. Do you think that a culture of honesty, openness, and assistance can exist as suggested by Ms. Moore? Or is it a utopian idea with no understanding of how human nature works? I do think a culture of honesty, openness, and assistance can exist as suggested by Ms. Moore. But it has to start from the top down. Also, If someone Is being dishonest, It must be dealt with swiftly. If employees see that the management takes honesty seriously they are more likely to respond In the same way. But we must also member that there will be people who will be dishonest no matter what. But you cannot Judge everyone by those few. References Long, N. (2013). How to Create an Atmosphere of Honesty In the Workplace. Retrieved from http://seamlessness. Chronic. Com/create-atmosphere-honesty- workplace- 10098. HTML Creating Atmosphere of Honesty, Openness and Assistance in Workplace By Tattoo When it comes to encouraging a culture of honesty, openness, and assistance, expect the employees to be honest if management is dishonest. Management needs with the situation without fear. Also, if there is not open communication, if someone knows about something dishonest going on, they are less likely to report it. Management needs to communicate the importance of addressing mistakes as soon Ms. Moore. But it has to start from the top down. Also, if someone is being dishonest, it must be dealt with swiftly. If employees see that the management takes honesty seriously they are more likely to respond in the same way. But we must also Long, N. (2013). How to Create an Atmosphere of Honesty in the Workplace. Retrieved from http://smelliness’s. Chronic. Com/create-atmosphere-honesty- workplace-10098. HTML How to cite Openess and Assistance in Workplace, Papers

Digital Marketing Strategy and Campaign Plan †MyAssignmenthelp.com

Question: Discuss about the Digital Marketing Strategy and Campaign Plan. Answer: Recommendations Go Go Van is one of the first startup companies in Hon Kong to reach a $1 billion valuation (Russell 2017). However, in order in penetrate further into the market effective digital marketing and communication strategy is crucial. The following recommendation will highlight the policies and strategy that should be used by Go Go Van to gain competitive advantage and sustainability in the market: The organization should implement Search engine optimization for improving the visibility of their website. SEO has become one of the most effectivestrategies of marketing as it will increase traffic and the organization will be able to track the activities on their websites (Ryan 2016). Similarly, the organization may use Search Engine Marketing to marketing their website and products in a highly competitive market. However, Search Engine Marketing is a paid service availed by many companies and businesses that pay Google to show their Advertisements in the search results. The organization may also use banner advertisements to increase the brand awareness within the market. These banner advertisements are cost effective and convey the overall message to the consumers. Social Media marketing is also very effective in developing a transparent platform where the consumers can directly interact with the organization. Facebook, Twitter and Instagram consist of millions of consumers, whic h provide the organization to reach consumers from all over the world using minimum investments (Camilleri 2018). However, as there are huge chunks of population who use advertisement blockers, banner advertisements may not be effective for the organization and content marketing has the better chance of reaching the consumers. These digital marketing strategies are less expensive and provide more effective result than the traditional form of marketing. Influencer marketing is another form of marketing where there is emphasis on particular personality that tends to have a lot of influence on the overall population. The current market trend shows that influencer marketing is mainly used on Instagram. However, it has been used on Facebook and Twitter so that attention of large number of target consumers can be gained. The main purpose of the influencer-marketing program is to create word among the customers (Al Ateeq et al. 2015). Go Go Van can approach famous personalities that are followed by large number of followers. The target consumers will be influenced if they see that the personalities that they follow on different social media websites are availing services of Go Go Van. This is the best possible organic way of using word of mouth where people will tend to talk about the services offered by the organization. However, there are two types of influencers, one is the earned influencers and other is the paid influencers. The earn ed influencers are personalities that have genuinely liked the product and service offered by the organization (Jrvinen and Karjaluoto 2015). Therefore, they will promote the product and service offered by the organization on their own. However, popular social media users and bloggers can be paid compensations to promote the services of the organization. However, celebrity endorsement may not be feasible for Go Go Van but there are other influencers such as the social media followers, the existing customers, famous industry and business analysts and journalist. These influencers are good enough to have a positive impact on the target consumers in the business-to-business segment. Globalization has increased the availability of information on the online media so Zero moment of truth is a phenomenon that is becoming more and more common in the modern business environment. ZMOT is the moment where the customer is exposed to the organizations brand and they start searching for organizations products and services with the intention of purchasing (Farfn, Cuevas and Rivera 2017). However, the organization is still unaware of this fact that this customer exists. The consumers use any of the ZMOT sources to find and compare products that will fulfill the need that has been generated. This is the most crucial phase for acquiring a consumers and Go Go Van will have to develop extraordinary online presence and provide reasonable prices if they want to improve their product quality. In most of the occasions, the users visit company websites but in most of the cases they leave without purchasing the services and products. This happens as they consumers have been searching for a better deal (Mandal and Joshi 2017). Therefore, the organization will have to provide better prices than the other companies in the market do. This will help in developing a strong loyalty towards the brand. As the market is highly competitive, it is necessary for the company to offer better services and deals than their rivals in the market are. Remarketing is another strategy, which should be used for acquiring customers at ZMOT, which will market the services offered by Go Go Van to the consumers that have showed their interest in purchasing the services. This will help in increase in brand retention and loyalty among the existing customers. The company is still relatively new when compared to global giants in the market but use of coupon codes is one of the basic strategies used by the startup companies to increase their sales volume. The organization has not much used the coupon strategy for attracting customer on the online platform. Initially, the offers should be simple so the organization can effectively accommodate coupon code into the marketing strategy. The organization should provide special deals to regular consumers and discount offers to the target consumers (Baltes 2015). However, in order to the organization to understand the behavior of the target customers so that they can develop offers according to the customer needs. The use of latest technology is important in this respect so the organization websites have to be up to date so that all the latest features are incorporated into the company website. This will enable them to use push notification, which is one of the effective ways of grabbing the attent ion of the consumers as most of them use smartphones and tablets (Thomas and Housden 2017). The uses of application have increased significantly so this is a viable strategy for the organization. The organization should also social media platforms to promote their coupon codes as this increase revenue generation for a short period. Loyalty programs are schemes, which are used by most of the companies to retain the existing customers in the market. The organization should use loyalty programs such as providing the existing customers with loyalty cards so that they can collect points on each of their purchase. These points should be redeemable so that consumers get prizes and discounts on their purchase (Lee and Chan 2018). The cost of retaining the existing customer is less than acquiring new customers so that a section of their marketing strategy should focus towards the existing customers. This strategy should be applied on application downloads as well; the consumer will not download the applications until there is some reward attached to it. Database marketing is form of direct marketing where the existing consumers are called to promote a particular service (Agrawal 2016). Go Go Van should collect data of their existing customers and call them to provide information about the current promotional schemes. Ho wever, as databases are prone to cyber attacks, the organization should develop effective security systems for protecting the consumer data. However, this form of marketing is cost effective and increases the awareness of the target market. Application popup messages are an effective way of collecting email addresses of unique consumers. Go Go Van will have to use popup so that they can make the consumers aware of the latest offers. Even though the numbers of visitors on a website are high, they are not contributing to the revenue generation of the organization, as majority of them do not purchase any of the product. These popup helps in retaining the visitors by collecting their emails (Warnaby and Shi 2018). Therefore, the organization will be able to provide them with information about the latest schemes and discounts. Go Go Van will get the opportunity of bringing back the consumers that have visited the website but have not placed any orders. Moreover, the conversation rates of emails are much higher than any other social media platform and ROI is extremely high. As most of the consumers do no prefer to see popups on websites the types of popup should be identified. Therefore, Go Go Van should use content based and scroll based popups to provide the interested customers with information they require. The e commerce sites have become extremely popular and the consumers have high expectations from these companies. Logistics companies play an important role in adding to the value of their service so Go Go Van should collaborate with popular ecommerce sites as these ecommerce sites have to deal with large number of orders every day therefore they tend to take external logistic help all the time in order to reduce their burden. In context to business-to-business marketing this is one of the most effective way of revenue generation for the organization. Application Programming Interfaces is considered to be the future of digital marketing and with the advancement in technology, API can be easily used to provide consumers a better experience and act as a third party medium between the organization and consumer (Vergara and Dodeja 2017). The API is used to transmit data in real time, which have various applications. The company should use API to develop mobile applications that will be a ble to track vehicles, drivers, clients and shipments. This would also at as an interface where the consumer can ask for help when they need it. This includes juggling of logistics operations and warehouses. These interfaces should be used to promote the services provided by the organization and made available freely to all users. Go Go Van has used co branding to collaborate with other companies so that they can gain marketing benefits. As the organization has been very successful, it is easier for them to gather investors. It is wise of the logistics companies to form partnership with ecommerce companies and other companies, which require extensive warehouse management (Wilkins, Butt and Heffernan 2017). This will enable them to increase their reach, increase marketing budget and improve their credibility in the market. Therefore, co branding with other companies will be quite useful for Go Go Van has formed a partnership with the freight company 58 Suyun (SGSME.SG 2018). The merger with the China based 58 Suyun has proven to be extremely effective for the organization. Therefore, the organization should seek out for other similar opportunities of expansion with complementary companies having similar goals and business operations. However, it is not necessary to form partnership with companies having similar type of business. Go Go Van should identify companies that will provide benefit as mergers are generally used to provide mutual benefits to both the parties (Hajli et al. 2017). These could also mean merging with companies in a foreign market. As the organization has established a strong foothold in the local market, they should make as many international expansions as possible for them and the best way of expanding the business is merging with established companies in the foreign market. The organization will have to provide a unique message to the target consumers. The organization will have to promote the Go Go van as Hong Kong Peoples Go Go Van. This slogan will signify that the company in interested n serving all the local people of Honk Kong irrespective of the order size. Moreover, it will signify that the organization is present all over Hong Kong, which means that consumers form different part of Honk Kong will be able to avail the service. Go Go Van should organize events, which should focus on conveying this message to the consumers. The perception of the consumers regarding the organization is important for influencing the buying behavior. Therefore, the organization will have to make efforts in developing the perception that organization is ready to serve all the people in Hong Kong that needs assistance. References Agrawal, A. (2016).Forbes Welcome. [online] Forbes.com. Available at: https://www.forbes.com/sites/ajagrawal/2016/05/31/7-ways-to-boost-your-revenue-with-digital-coupon-marketing/#11868bff25b3 [Accessed 4 Mar. 2018]. Al Ateeq, A., Al Moamary, E., Daghestani, T., Al Muallem, Y., Al Dogether, M., Alsughayr, A., Altuwaijri, M.M. and Househ, M.S., 2015, February. Using a digital marketing platform for the promotion of an internet based health encyclopedia in saudi arabia. InITCH(pp. 12-16). Baltes, L.P., 2015. Content marketing-the fundamental tool of digital marketing.Bulletin of the Transilvania University of Brasov. Economic Sciences. Series V,8(2), p.111. Camilleri, M.A., 2018. Integrated Marketing Communications. InTravel Marketing, Tourism Economics and the Airline Product(pp. 85-103). Springer, Cham. Farfn, M.E., Cuevas, C.R. and Rivera, J.U., 2017. Characterizing the Buyer Decision Process58; the ZMOT model in Chiles technology sector.RAN,3(1), pp.69-84. Hajli, N., Shanmugam, M., Papagiannidis, S., Zahay, D. and Richard, M.O., 2017. Branding co-creation with members of online brand communities.Journal of Business Research,70, pp.136-144. Jrvinen, J. and Karjaluoto, H., 2015. The use of Web analytics for digital marketing performance measurement.Industrial Marketing Management,50, pp.117-127. Lee, F.L. and Chan, J.M., 2018.Media and Protest Logics in the Digital Era: The Umbrella Movement in Hong Kong. Oxford University Press. Mandal, P. and Joshi, N., 2017. Understanding Digital Marketing Strategy.International Journal of Scientific Research and Management,5(6). Russell, J. 2017.GoGoVan becomes Hong Kongs first $1 billion startup following mergerdeal. [online] TechCrunch. Available at: https://techcrunch.com/2017/09/01/gogovan-becomes-hong-kongs-first-1-billion-startup-following-merger-deal/ [Accessed 4 Mar. 2018]. Ryan, D., 2016.Understanding digital marketing: marketing strategies for engaging the digital generation. Kogan Page Publishers. SGSME.SG (2018).HK-based startup Gogovan merges with Chinese company. [online] SGSME.SG. Available at: https://www.sgsme.sg/news/startups/hk-based-startup-gogovan-merges-chinese-company [Accessed 4 Mar. 2018]. Thomas, B. and Housden, M., 2017.Direct and Digital Marketing in Practice. Bloomsbury Publishing. Vergara, J. and Dodeja, V., salesforce. com Inc, 2017.System and method for generic configuration management system application programming interface. U.S. Patent Application 15/376,388. Warnaby, G. and Shi, C., 2018. A Critical Perspective on the Pop-up Concept. InPop-up Retailing(pp. 83-89). Springer, Cham. Wilkins, S., Butt, M.M. and Heffernan, T., 2017. International brand alliances and co-branding: antecedents of cognitive dissonance and student satisfaction with co-branded higher education programs.Journal of Marketing for Higher Education, pp.1-19.